The Cheltenham Festivals Memory Bank

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What are your most precious Festival memories? Has a Festival performance moved you, inspired you, or changed your life? Our new Memory Bank has been created to store these memories and provide a platform for other Festival-goers to sample something you’ve created – be it a poem, a piece of music, a photograph or a short film – in response to something you’ve experienced at one of the four Cheltenham Festivals.

Among many happy memories of Cheltenham I especially treasure those connected with a reading I gave many years ago with Laurie Lee. We had a chat in the green room and then, on our way to the stage, he paused in front of the long mirror and dishevelled himself. It seemed like an important lesson in poetic self-presentation, which I took to heart

Former Poet Laureate Andrew Motion

Launched to celebrate the 70th anniversary of the Music Festival and the Literature Festival’s theme of Brave New Worlds, the Memory Bank provides a place to come back to after the Festivals are over, store valuable memories of Festivals past and create a resource for audiences of the future.

See how some of our well-known Festival performers have remembered the Festivals. Post your own memories inspired by a recent Festival visit and (coming soon) you’ll be able to browse our memory bank to relive those great Festival moments.

Submit your memory now

This project is supported by the Arts and Humanities Research Council


The Listening Experience Database

Do you have documented evidence of listening experiences – perhaps in family diaries or letters, published books or a local archive – that you would like to add to our database? We are developing a freely searchable database of people’s experiences of listening to music of all kinds, in any historical period and any culture. Visit: to find out more.